Pricing on Purpose: How to Implement Value Pricing in Your Firm, Parts I-III

Part I explains the rationale and underlying theories that support the switch from hourly to value pricing.

Part II discusses early challenges and practical steps to take when beginning to transition your accounting practice to a pricing model based on value. 

Part III outlines the 8 steps an accounting practice or firm should take to implement value pricing. Accompanying exhibits include practical checklists and forms.

Articles by Ronald J. Baker. This three-part series of articles were excerpted, and adapted, from his latest book, Implementing Value Pricing: A Radical Business Model for Professional Firms, published by John Wiley & Sons, Inc., 2011