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The Attractiveness of the Profession hub is a resource center to guide professional accountancy organizations (PAOs), firms, and young professionals in trends related to the accountancy talent pipeline. The resources featured on this page speak to the opportunities and challenges associated with becoming an accounting professional in today's world. They are intended to improve the value proposition of PAOs, as well as the attractiveness of the profession, while helping address issues that are fundamental to the public interest.

To address issues critical to Attractiveness of the Profession, we've broken down the content featured here into the following categories: